Making Modern Art Accessible

soho

Over fall break I also had the chance to take my first trip out to the Soho district. Among visits to stores from Nike labs to the new Supreme boutique, we also had time to stop by the MoMa design store on 11th. While there, we browsed items ranging from artfully designed rice cookers, printed tees, custom clocks, and even toiletries with a modern take. What stuck out most to me was how accessible these items were: items ranged from a high end of $4000 for a custom piano to as low as $3 for a mug. We saw a line of people checking out with items, which is not something I’d expected going into an art store. I think this is a great way to not only get more people to consider buying art, but also to bring more appreciation to great artists that the public may not be so familiar with.

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