Last weekend, I attended the annual Albuquerque Hot Air Balloon Fiesta — a weekend filled with colorful balloons floating around the warm sun. I spent the weekend waking up at 3AM to see the incredible “Grand Ascent” of these balloons at sunrise.
All weekend, I looked around me and saw beautiful works of art on a macro scale. Balloons were designed with vibrant colors, creative shapes (like Van Gogh, Darth Vader, and 4 different penguins). It got me thinking about art on huge scale and how advertisers creatively share designs in the air!